Once i 'liked' the L'oreal Paris Australia Facebook page, this is the first thing i saw:
-
Good:
o
First thing you see when directed to the L’oreal
facebook page.
o
Takes up most of the screen shot.
o
Ad is easily recognisable and looks the same
as the TV ad and L’oreal website.
o
Black background stands out, spokesperson for
the app is visible
-
Bad:
o
L’oreal brand is not displayed at all on the
ad, it is only visible underneath on a separate file. If viewing only the Facebook
ad you would not see the brand.
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